Familiarize yourself with the content of paper then pray. Where would God have you place it, to whom can you give it etc? Record what He brings to mind and pray for open eyes to see the opportunities.
Have papers in your car or bag for ready opportunities. Leave in places you visit, hand to people you know or meet, gift to your server with a generous tip.
Opportunities may arise where the paper opens a door for conversation, walk through it knowing that the Holy Spirit will give you the words you need at the time. Start small, practice, and grow.